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Our values

All our actions are undertaken with a strong commitment.

Authenticity

We are fierce Outdoor sports practitioners and deeply passionate about nature and its community.

Usefulness

We make functional Outdoor equipment to be used in multiple activities and made to last. Our products should be repairable, reusable, repurposed or recyclable.

No-Normal

We want to explore new ways to do things. On product, on sustainability, on business social responsibility, on brand language — that become the norm tomorrow.

Commitment

We believe companies have to play an important role in social responsibility.

© The Normal Company,

It starts here.
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    For more information, click on the Privacy Policy.